Lustre Love
2021
2021

Holistic Wellness Meets High-Conversion Design

Lustre Love is a unique wellness brand formulating premium essential oil blends designed to support women’s health. Their topical products are crafted to ease PMS symptoms and support natural, healthy cycles.

This project demanded a strict synthesis of robust technical development and high-end graphic design. I spearheaded the brand’s migration from Squarespace to Shopify, coding a customized theme to give the client full operational autonomy. Beyond the digital architecture, I translated their visual identity into physical touchpoints, designing packaging, die-cut assets, and comprehensive reseller informational kits that brought the brand to life in the physical world.

Playful professional branding

Ecommerce

Transitioning from Squarespace to Shopify gave the client control over their online product sales.  They leveraged numerous new features, and I implemented them.

Development

Using my expertise in Shopify Liquid, HTML, and CSS, I created a custom theme that embodies their brand identity while seamlessly integrating with sophisticated tools designed to enhance customer experience.

design

New website pages, marketing materials, and sales kit documents were created using a brand identity that captured fun details and subtle nuances.

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